Case Study

Specialty Tree Service

Lucas, Ohio

The Client

Specialty Tree and Bucket Service provides full-service tree management for a roughly 25-mile radius in North Central Ohio. When starting with TMS+, Specialty Tree had no digital presence whatsoever. Because of this, the top priorities were clear: establish the business’s presence online and provide an easy, and convenient way for customers to request estimates and projects.

Our Strategy

CREATE & OPTIMIZE online listings, including Google My Business, to establish online presence and increase local search visibility.
RESEARCH & IMPLEMENT essential keywords and keyphrases to improve findability among industry competitors.
FUNNEL & CONVERT customers with an optimized website that contains clear calls to action that drive leads.

Website after TMS+

“TMS+ has been a huge success for me. In the last six months of 2020, at least $25,000 was attributed directly to job leads from my website. Better yet, 90 percent of those leads that come through hire us.”

— Cody Moroney | Owner

The 90-Day Results

March 10, 2021 – June 10, 2021

Website Leads

Specific estimate/job requests from a form on the website.

Trackable Calls

Calls initiated from the Google My Business knowledge panel.

Website Visitors

New visitors to the website within the 90-day period.

Views on Google

Views of the business on Google Search and Maps.

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