Case Study

SOLIDForm Concrete

South Lebanon, Ohio

SOLIDForm Decorative Concrete

The Client

Castle Roofing is a premier roofing contractor based in Huber Heights, OH, which has a service area that includes the entire Greater Dayton Area. As a roofer in a large market with plenty of competition, Castle’s main priorities were to increase rankings, to make it easier for consumers to find them, and to maximize their return on investment with quality website leads.

Our Strategy

  • CONTENT • Identify and implement essential keywords and key phrases to increase findability among competitors
  • LOCAL SEO • Optimize Google My Business listing and online listings to improve rankings and local search visibility
  • CONVERSION • Build new website for better user experience and clear calls to action that drive leads
SOLIDForm Concrete website

Website after TMS+

SOLIDForm Concrete website before TMS+

Website before TMS+

“Our new website and digital marketing services are more than we had hoped for. With all the SEO providers constantly barraging business owners, it’s great to have TMS+ handling that end of our marketing program.”

— Scott Weaver | Owner

The 90-Day Results

March 25, 2021 – June 25, 2021

Website Leads

Specific estimate/job requests from a form on the website.

Trackable Calls

Calls initiated from the Google My Business knowledge panel.

Website Visitors

New visitors to the website within the 90-day period.

Views on Google

Views of the business on Google Search and Maps.

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